Demand from 'buy 春色直播' movement pushes Purdys to move into grocer Save-On-Foods

Purdys Chocolatier says the buy 春色直播 movement has generated so much demand for its products that it decided to sell them outside its own stores for the first time in its 118-year-old history. A Purdys display is seen in a grocery store in this undated handout image. THE CANADIAN PRESS/Handout - Purdys Chocolatier (Mandatory Credit)

Purdys Chocolatier says the buy 春色直播 movement has generated so much demand for its products that it decided to sell them outside its own stores for the first time in its 118-year-old history.

Kriston Dean, the Vancouver-based confectionary company鈥檚 vice-president of marketing and sales, says as soon as tariff tensions emerged, shoppers' interest in the brand was piqued.

The brand's website traffic jumped more than 200 per cent and searches about whether it is 春色直播 popped by a whopping 300 per cent.

When Easter rolled around, the spiking interest translated into a 25 per cent increase in new customers compared with the year before.

Such numbers gave the company the confidence to forge a deal with Pattison Food Group to put four varieties of Purdys chocolates on the shelves of western 春色直播 grocer Save-On-Foods.

Dean says Purdys is watching to see how its chocolates perform at Save-On-Foods to help determine whether it should expand its brand even further outside its own stores.

This report by 春色直播was first published July 9, 2025.

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